Big numbers make big differences. That’s one of the best-kept secrets out there for turning a struggling startup into a revenue-generating machine. So here are the four biggest lessons from reading $100 Million Leads, combined with actionable steps to make them work for your business today. And let’s not forget — the bigger the lesson, the bigger the chance of transforming your numbers into real, tangible outcomes. So let’s dive in!
1. Having Lots of Leads Makes It Hard to Be Poor
You heard it. Leads should be your number one priority if you want to make money. Whether you’re the CEO of a tech startup or hustling with your first business idea, it all boils down to one key thing: numbers.
Let’s do the math. If your average sales conversion rate is 2%, that means out of every 100 people who see your offer, only two people will buy. So if your income goal is $10,000 a month, and you’re selling a $500 product, you need 20 sales a month to hit your target. With a 2% conversion rate, that means at least 1,000 people need to see your offer every month.
And if you’re struggling to hit those sales goals? It’s not personal. It’s just the numbers. Either you need more leads or you need a better conversion rate. The more people you have in your sales funnel, the more opportunities you have to make…