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Feeling stuck and unsure about what business to start? By the end of this guide, you’ll know exactly what business to start, who you’re going to serve, how you’re going to serve them, and the exact message to get your first five customers. Let’s dive in!
The Five-Part Framework
Starting a business can seem daunting, especially if you’re broke or have no idea where to begin. But don’t worry, this five-part framework will guide you through the process. Plus, I’ve included two bonus tips to help you make your first dollar.
Step 1: The What
First, let’s figure out what your business is going to be about. I use something called the “Three Ps Framework”: Pain, Profession, and Passion.
- Pain: Think about a problem you’ve personally overcome. For example, a friend of mine has nine kids and developed a system for making lunch efficiently. That system could be the start of a business.
- Profession: Consider what you do for a living or have done in the past. A registered dietitian I know started teaching other dietitians how to bill insurance, turning her professional skills into a profitable business.
- Passion: What are you naturally interested in? For me, it was fitness. I was so…
